Enhance customer experience at a Joint Stock Commercial Bank in Vietnam

CLIENT

A Joint Stock Commercial Bank in Vietnam with more than 165 branches and transaction offices across 27 provinces.

Vietnamese Banks Draw Foreign Capital 20230413143230 1722828879 1723176821

CHALLANGES

  • Previously, opening a credit card would require customers to go directly to the transaction office, or for bank staff to travel to the customer’s location.
  • To promote the number of new credit cards opened each year, the bank is looking for solutions to enable customers to register for card opening instantly while still ensuring the legal standards of Vietnamese law.

SOLUTION

  • Applying FPT.eSign digital signature platform and electronic contracts, enabling the signing of contracts to open new credit cards for customers 100% online.

RESULTS

  • Reduce 70% The support time provided by transaction officers
  • More than 100.000 New online credit cards opened during the year
  • 100% Users successfully opened the card online
  • 5 mins Complete the card opening procedure with just 5 minutes of operation
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