FPT publishes a multi-experience digital annual report with videos, podcasts, and chatbots
This is the third consecutive year that FPT publishes annual report in digital and PDF versions to enhance the investors’ experience. This year, the digital version has been upgraded with a multi-experience design for the users.
Multi-experience annual report with videos, podcasts, and chatbots
In recent years, FPT is one of the listed companies in Vietnam that has been innovating the way to publish annual reports by adopting technologies to provide multi-experience information. Pioneering and digitalizing annual reports, FPT has been able to enhance the investors’ experience, thereby making it easier for the investors to absorb useful information from the reports.
Multiple contents in FPT’s 2022 annual report are conveyed in the form of videos and podcasts to promote investors’ interaction. Investors can listen to information about the business while driving or taking a rest. Besides, FPT also integrates chatbot to help investors quickly look up the information they are interested in.
FPT integrates chatbots in the digital version of the 2022 annual report.
Smart AI chatbot has become a global trend recently. However, for FPT, the chatbots integrated in the Annual report are even able to look up in-depth knowledge, read and understand investment-related information very well.
After experiencing FPT’s 2022 annual report, a stockbroker says that the digital report makes the job of synthesizing business information to publish to the investors simpler and faster than reading hundreds of paper reports in this publication season.
“Responding to the situation of increasingly youthful investment community and the participation of GenZ investors, the adoption of technology solutions and AI like the way FPT has done, if replicated, will allow businesses to increase opportunities to approach investors”, said the broker.
Home page of FPT’s 2022 annual report.
Investor relation (IR) activity is an important bridge between listed companies and investors. When the investors fully grasp the company’s development strategies and projects that have been and are being implemented in a complete, transparent, and accurate manner, the trust in the business and the leadership will be significantly improved. Meanwhile, it would be easier for investors to make decisions and stay with the company in the long term.
As the macroeconomic situation is increasing pressure on business activities and the stock market fluctuates as much as it does today, IR activities have become more and more important and drawn increasing attention from listed companies in Vietnam. New and diverse ways of implementing IR have emerged, and as the IR is well-implemented, public interest in the company’s image will increase, uplifting the company’s value accordingly.
A company that implements effective IR means a company that not only meets the standards and mandatory regulations on information disclosure, but also needs to proactively share information so that the investors can promptly, completely, and quickly grasp the necessary information on its activities.
However, being proactive doesn’t seem to be enough, the IR activities need to be persistent, and besides, creative and well-updated on trends. Especially, in this technology-booming era, listed companies also need to integrate technology applications and AI products in providing information to investors and shareholders.
